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Hey, 
I'm Ash

It's great to meet you! I'm a Designer and Art Director based in Dallas, Texas. When I’m not working, you can find me winding down in the kitchen or with a good book. And on the weekends I’m probably on the hunt for the best martini in Dallas with my favorite people.

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EXPERIENCE

FREELANCE

Designer | 2018-current

 

Throughout my freelance career, I have had the opportunity to work on a variety of boutique identity and packaging projects across different industries: travel, interior design, skincare, beauty, and real estate, showcasing my versatility and ability to tailor designs to meet each client's unique vision.

LAUNCH AGENCY

Art Direction Intern | 2019

As an intern, I had the opportunity to collaborate on a variety of campaigns. I contributed to projects for Park Place's Luxury Super Showcase, the Young Professionals Organization, Baylor Scott & White, and Women in Automotive, as well as in-house branding initiatives. 

INTEGER

Art Director | 2020-2022
Senior Art Director | 2022-2023

I had the opportunity to create award winning work by blending creativity with strategic thinking for clients such as Frito Lay, NTTA, Chateau St Michelle, Welches, Pepsi Co., and Quaker. Our work not only met client expectations, but resonated with its target audience. 

TRACY-LOCKE

Senior Art Director | 2024-current

In my current role, I create impactful campaigns and innovative design solutions for clients such as PepsiCo, Frito-Lay, Pizza Hut, JBL, FedEx and Quaker. Through collaboration and creativity I aim to exceed client expectations by bringing solutions with impactful results.

Want to see more? Click on the Acrobat symbol for a PDF of my full resume

© 2025 by ASHLEY ROY

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